The Raw Denim

Discover R22 Denim

What is R22 Denim?
R22 Denim is our take on classic jeans, handcrafted with care from premium denim fabric. Every pair is made in small batches, straight from the loom to your wardrobe. Unlike most jeans that go through heavy washes or pre-distressing, our denim comes in its purest form — natural, raw, and full of character.

Breaking in your R22 Denim
Each pair of R22 Denim tells a story — your story. At first, they may feel rigid, but over time the denim softens, molds to your body, and develops unique fades and creases based on your movements. No two pairs will ever be the same, making each R22 jean truly one-of-a-kind.

Why choose R22 Denim?
We care about quality, longevity, and sustainability. By skipping unnecessary washes, chemical treatments, and mass distressing, we reduce water and energy use and preserve the integrity of the fabric. You get jeans that last longer, feel better, and age beautifully.